But I bet that would be an effective and very personal grass-roots campaign for the movie. It's as if you say you like skiing and an Olympic skier replies.
I also search for "Wordplay" (as well as "Word Play," Shortz, Creadon and our names). In rare cases when someone has a strong reaction to the movie, I do comment and it's been well received. We'll see how it goes. I may want to keep a lower profile once the movie is out.